Clara was founded on a simple belief: the best supplements in the world should be accessible to everyone, not just patients with the right practitioner.
Our Values
What we believe
Three principles guide every product we carry and every decision we make.
Clinical Quality
We carry only Clara Physician Approved products, the same clinical-grade formulas that functional medicine practitioners have trusted for over 35 years. NSF certified. cGMP manufactured. No compromises.
Radical Access
The best supplements should not require a practitioner's gatekeeper. Clara removes the friction. Same products. Same quality. No appointment, no markup, no waiting room.
Honest Simplicity
You do not need 47 supplements. You need the right 3 to 5, and you need them to actually work. Clara curates with intention. Every product earns its place.
Our Partner
Clara Physician Approved. The gold standard.
For over 35 years, Clara Physician Approved products are the most trusted name in practitioner-grade supplementation. These formulas are used by functional medicine physicians, naturopaths, and integrative health practitioners across the country. Clara is the only direct-to-consumer channel for their complete catalog.
35+
Years of Science
NSF
Certified
A4M
Endorsed
cGMP
Manufactured
Ready to start your ritual?
Browse our full catalog of practitioner-grade supplements.